nai was founded because we believe we can and should strive to do better... for our families, for ourselves and for Arabia.
nai was founded to create a modern, transparent and ethical brand, one that respects and reflects our rich cultural traditions of hospitality, generosity and kindness.
nai was founded because we believe we can create a range of food & beverage products that are unique, natural, healthier and that taste great. Products that are proudly Arabian and that pay tribute to popular recipes from our rich culinary tradition.
nai was founded to shed light on our entrepreneurial journey; one story - amongst a multitude of similar stories - across our region… for it is important to recall that our ancestors were amongst the world’s original traders and entrepreneurs and that by sharing our story, others can hopefully learn from our successes and our failures and do better.
nai was founded because all of Arabia is in our DNA. We are from and belong to all of Arabia and we are influenced by every part and every person within it. We are proud of our region and believe it has an important positive story to tell.